- More than 100 special annual events, and hundreds of programs available for event sponsorship.
- 87+ recreation and care facilities throughout the installation with advertising opportunities.
- Large-scale events such as air shows, concerts and other events with 15,000+ attendees.
- 17.7 million vehicles travel through the gates per year.
- JBLM’s economic impact on the region exceeds $8.3 billion
- Fifth largest city and the 2nd largest employer in Washington state.
- A joint base installation with both Army and Air Force personnel.
Newcomers’ Orientation (Monthly | est. 400-900 attendees)
One year of monthly welcome-aboard briefs at American Lake Conference Center. Reach the new military personnel and their Families before their buying habits are established. 2018 Dates: 16 October, 27 November, 18 December
2019 Dates: 15 January, 12 February, 19 March, 16 April, 14 May, 11 June, 16 July, 20 August, 17 September, 15 October, 19 November, 17 December
New Year’s Resolution Fitness Fair (Saturday, Jan. 5, 2019 | est. 500 attendees)
Health expo & fitness class demonstrations held at Jensen Sports & Fitness Center
Leisure & Travel Expo / Disney Military Salute Kickoff (Saturday, Feb. 2, 2019 | est. 800 attendees)
Open house highlighting special ticket and travel offers for our military community at Leisure & Travel Services Office.
Brewfest (Friday, Feb. 8, 2019 | est. 700 attendees)
A social event that celebrates the local craft beer scene, hosted at McChord Club.
Operation Care Fair & Baby Shower (Saturday, March 9, 2019 | est. 1,600 attendees)
Resource fair that pampers our community members (active duty, dependent, civilian workers and retirees) and also welcomes new and expecting parents; held at American Lake Conference Center.
Rising Star Talent Show (Spring 2019 | est. 500 attendees)
We search across JBLM for rising stars and showcase their talent: singing, dancing, stand-up comedy, magic tricks and more! This one-night event will crown multiple winners and is enjoyed by an audience of all ages.
Kids' Fest & Month of the Military Child Kick-Off
(Thursday, April 4, 2019) | (est. 2,000 attendees)
Games, crafts and entertainment for the kick off to the Month of the Military Child, held at MWR Fest Tent.
Easter Dash (Saturday, April 20, 2019 | est. 3,500 attendees)
Festive Easter egg hunt with entertainment, eggs with prizes and the bunny hop; hosted at Cowan Stadium.
Flea Markets (Spring, Saturday, April 27, 2019 / Fall, Saturday, Sept. 14, 2019 | est. 1,000 attendees)
We offer two annual flea markets for our community to sell their gently-used items. Sponsors are welcome to attend and provide information to attendees.
Retiree Appreciation Day (Friday, May 17, 2019 | est. 1,700 attendees)
Our largest retiree event of the year, attendees receive information and updates on retiree services, including benefits, health and wellness, financial support and other activities and programs.
Armed Forces Day (Saturday, May 18, 2019 | est. 12,000 attendees and open to the public!)
Carnival games, professional rides, Army Band performance, food and drink and military reenactors; held at McChord Air Force Base Heritage Hill.
Family Dance Night (Friday, June 14, 2019 | est. 500 attendees)
Everyone gets dressed up and enjoys dancing the night away! Photo booth, games and giveaways are offered to attendees. Held at McChord Club.
Summer Reading Program (June 17-Aug. 2 2019 | est. 1,600 attendees)
Hosted at both JBLM libraries, this summer program offers weekly programming, guest entertainment and prizes for participants. The finale attracts more than 800 attendees and will be hosted at the MWR Fest Tent.
Freedom Fest & Classy Chassis Car Show (Thursday, July 4, 2019 | est. 17,500 attendees and open to the public!)
Fireworks, professional carnival, Army band performance, food & drink vendors at Cowan and Memorial Stadiums.
Seahawks Tickets Drawing Event (Saturday, Aug. 3, 2019 | est. 500 attendees)
Our community enters to win the opportunity to buy discounted Seahawks tickets, and this event is the official drawing of names and a celebration event with free bowling for Families (LTS office is located at the bowling alley).
National Night Out (Tuesday, Aug. 6, 2019 | est. 3,200 attendees)
An annual event to raise awareness about police programs in communities, such as drug prevention, neighborhood watch and other anti-crime and safety efforts, National Night Out includes games, demonstrations (working dog, smoke shack and more), music and food and drink.
Outdoor Movie Night (Saturday, Aug. 10, 2019 | est. 500 attendees)
A popular movie is shown outdoors on our large, blow-up screen, complemented with themed craft activities, food and drink and prize opportunities for attendees. A quintessential summer event!
JBLM Youth Outdoor Shoot (Saturday, Aug. 10, 2019 | est. 200 attendees)
Held at our on-base skeet range, we host a youth competition and activity day with prizes, demonstrations and awards.
Single Service Member Day (Thursday, Aug, 29, 2019 | est. 1,250 attendees)
A day for Service Members to enjoy a "work day" that's full of tournaments (eSports, traditional sports, carnival games and more), food and live entertainment at the Warrior Zone.
Oktoberfest (Saturday, Sept. 21, 2019 | est. 1.250 attendees)
An event combining a beer festival with food vendors, live entertainment throughout the day and games for attendees! F-U-N!
Wine & Jazz Festival (Saturday, Oct. 12, 2019 | est. 500 attendees)
An evening of live jazz music entertainment, delicious food and wine tasting at McChord Club.
Haunted House (October 2019, multiple weekends | est. 1,500 participants)
Outdoor, walk-through haunt attraction, spanning across five acres at scary Shoreline Park! Don’t dare walk alone. This sponsorship also offers tabling opportunities at the ticket line.
Trunk or Treat (October 2019 | est. 1,500 attendees)
A safe, on-base Halloween event for Families at Shoreline Park. Held in conjunction with a not-so-scary evening at our Haunted House.
Harvest Fest (November 2019 | est. 750 attendees)
Celebrating autumn with crafts and activities for all military kids, hosted at Hillside Youth Center. Dressing up is encouraged!
Thanksgiving with the Troops (November 2019 | est. 250 attendees)
Join us as we proudly serve a Thanksgiving buffet to those who serve, hosted at the Warrior Zone.
Holiday Tree Lighting (Friday, Nov. 29, 2019 | est. 500 attendees)
Support the official holiday tree lighting at JBLM, an annual tradition with live entertainment, hot cocoa and cider and a visit from Santa! Held at Jensen Gym.
Winterfest/Trees for Troops (Saturday, Dec. 8, 2019 | est. 1,250 attendees)
Our winter holiday celebration event, including live youth dance performances, arts and crafts make-and-take activities, a visit from Santa and Trees for Troops in the parking lot for all attendees! Great Family event that is always well-attended.
- Sponsorship Package Options
Looking for a custom proposal?
Custom package options are always available. Give us a call today: +1(253)967-7942 or +1(253)966-2256, and we'll listen to your needs and create a custom annual sponsorship and advertising plan within your budget.
Military Family Support 2019
Exceptional Family Member Program, Annual Domestic Violence Conference, Family Readiness Group Symposium, Mission Resource/Deployment Expos and Volunteer Luncheon; includes tabling opportunities and logos on advertising.
Race Series Runs Annual Sponsorship 2019 (est. 4,500 participants)
One year of themed runs open to military and public; includes tabling opportunity and logos on advertising and participant shirts. Also available: event backdrop logo, Snapchat event filter, sponsored boosted Facebook event posts, exclusive swag items, sponsored water stations and more.
- Shamrock ‘n’ Roll 1k/5k (Saturday, March 16, 2019)
- Awareness Color Run 5k (Saturday, April 6, 2019)
- Down ‘n’ Dirty Mud Run 5k (Saturday, May 11, 2019)
- Freedom Run 10-miler/1/k/5k (Saturday, July 20, 2019)
- Pacific Pathways Triathlon (Saturday, Aug. 17, 2019)
- Salmon Run 1k/5k (Saturday, Sept. 7, 2019)
- Face Your Fears Run 1k/5k (Saturday, Oct. 26, 2019)
- Turkey Trot 1k/5k (Saturday, Nov. 23, 2019)
- Jingle Bell Jog 1k/5k (Saturday, Dec. 14, 2019)
JBLM is home to two of the best courses in the Pacific Northwest. Sponsorship package includes tabling opportunities at MWR golf tournaments, logo exposure on youth golf advertisements, two tee-marker/bench sponsor ads, two range partition ads, two wrapped golf carts and your logo included on our course map board to show the community you are an annual sponsor.
Youth Sports Annual Sponsorship 2019 (est. 5,000 participants)
Our extensive annual youth sports program includes soccer, cheerleading, basketball, baseball and a partnership with the Special Olympics. Annual sponsorship includes your logo on all youth sports jerseys (soccer, basketball, baseball), and a fence banner package for consistent advertising of your brand at our fields, along with your logo on all youth sports advertisements throughout the year.
Warrior Zone 2019
Includes all UFC and PPV programming shown at the Warrior Zone, annual Super Bowl Party and holiday celebration events (Thanksgiving and Christmas).
Samuel Adams Brewhouses 2019
Includes patio parties (Latin Night, Island Night, etc.), trivia nights, karaoke and sports viewing event sponsorship package including NFL games.
Both Lewis Main and McChord Field operate two state-of-the-art bowling facilities. Sponsorship includes logo placement on all bowling event advertisements for one year with option to host a booth at our bowling tournaments and a New Year’s Eve party. Package includes advertising slide on all bowling monitors (200,000+ games bowled per year). Additional options include wall wraps, floor decals and tabletop advertisements.
Libraries Sponsorship 2019
Includes sponsoring all reading programs (Teen Book Club, Adult Book Club, Story Times for Kids, Kids Book Club, Be Creative Girls Club and S.T.E.A.M. Makerspace workshops) with option to host booth in the library and have your logo on bookmarks distributed.
Outdoor Recreation 2019
Associate your brand with all advertisements of skeet & trap ranges, shooting ranges and weekly outdoor adventure trips, including boating, fishing, photography and outdoor adventures! Your tabling opportunities are provided at all Outdoor Recreation open houses and sale demo days.
- Advertising Opportunities
Poster frames are available in most every MWR facility. With one-month flight minimum, it's easy to reach a lot of people on base in a short period of time.
With 17.7M vehicles through our gates each year, it's no wonder advertisers love our road-side banners. At 20'W and 4'H, you can make a HUGE impression!
LCD TVs with full-screen advertising
With more than 80 TVs in MWR facilities on base, this medium offers exceptional reach with locations including Parent Central, food courts, recreation centers, child care facilities and more (full list available on request).
Road-side electronic readerboards are at six gates and visible to everyone coming or going. Make a BIG impression with oversize text or a colorful advertisement.
Available on iOS and Android, the MWR app is everyone's pocket-sized guide to getting around base. Banner ads are available and can provide a direct link to your website or social media page.
We offer top rotating banner ads, right-side advertising (above the fold), and mini footer ads for great, measurable options for any budget.
Floor & Wall Decals
Consider a high-impact floor or wall wrap, available in most of our recreation facilities. Foot traffic numbers are readily available at each guest is required to actually scan their ID before entering the facility.
If you're seeking a creative outside-of-the-box way to advertise, we're listening! Let's discuss your options.
Welcome! We're proud to partner with you. Joint Base Lewis-McChord MWR works to enhance the quality of life, readiness and well-being of Service members, their Families, civilian employees and military retirees.
We partner with select organizations to successfully integrate their brand into JBLM.
Our team offers an array of customizable sponsorship and advertising packages aimed at ensuring a measurable return on investment for our partners, while enhancing the quality of life for our community.
A snapshot of partnership opportunities:
Host a booth at our on-base events, and interact with our military community. Select events from the list below to reach your target demographic. We'll provide and set up your table(s) and chairs, arrange your base access passes for you and provide you with exclusive VIP tent access at our large events (a private area to take a break, grab a complimentary food & drink, and recharge - because we'll keep you busy)!
Give us a call, and let us know which events you're interested in attending. Welcome aboard!
Are you reaching the military market at JBLM?